Job Description

Own market expansion and revenue execution at the fastest‑growing company in food & beverage.

Nulixir is scaling fast. We’re looking for a hands‑on Director of Commercialization who will build, run, and personally execute the go‑to‑market motions that open new verticals, land flagship accounts, and turn pilots into commercial wins. You’ll be our tip of the spear—testing, learning, shipping, and delivering results weekly.

About Nulixir

Nulixir is a VC+PE‑backed B2B nano‑biotechnology company building smart nanocarriers (Nusomes) that optimize functional ingredients in Food & Beverage (e.g., nootropics, energy, vitamins, probiotics, proteins). We’re redefining how functionality is delivered in “intelligent food.” Founded in 2019, our team blends CPG veterans, cancer researchers, US attorneys, and nutritionists; our board includes senior executive leaders from Pepsi, Danone, McKinsey & Company, Paine Schwartz Partners, and more.

Why this role matters

• Category expansion: You’ll lead the launches that establish Nulixir’s platform across new use‑cases and channels.
• Revenue engine: From first meeting to first shipment, you will own the motion —pipeline creation, pilot design, commercial conversion, and expansion.
• Operator’s seat: This is not “set strategy and delegate.” You will write the copy, build the pages, run the outreach, brief creative, join the calls, and close the loop .

What you’ll do (very hands‑on)

Build & run the growth machine

• Translate company targets into quarterly GTM plans with clear ICPs, offers, and routes to market.
• Stand up and maintain clean CRM/analytics (definitions, dashboards, weekly growth review).
• Design structured pilot programs that de‑risk adoption and set up scalable commercialization.

Create pipeline

• Source and prioritize target accounts; craft multi‑threaded outbound (email, LinkedIn, events).
• Spin up landing pages and one‑pagers ; draft case studies and technical sell sheets with Product/Science.
• Launch focused campaigns (webinars, sampling, trade shows) and measure CAC/payback.

Convert & expand

• Lead discovery, solution mapping, and pilot scoping with prospects; align technical, regulatory/claims, and supply timelines.
• Run weekly deal rooms ; remove blockers; manage mutual action plans to signature and first PO .
• Drive expansion revenue : multi‑SKU rollouts, new geographies, and cross‑sell into additional functions.

Instrument & improve

• Own funnel metrics and KPI cadence : pipeline coverage, cycle time, win rate, pilot→commercial conversion, average deal size, gross margin, retention/expansion.
• A/B test messaging, pricing/packaging, and channel mix; codify what works into repeatable playbooks.
• Partner with Ops for on‑time launch and with Customer Success for adoption and reorder velocity.

What you bring

• 7–10+ years in B2B growth, GTM, or revenue leadership (ingredient/CPG, food tech, biotech, or platform B2B a plus).
• Track record of personally creating pipeline and closing complex, multi‑stakeholder deals.
• Fluency in GTM tooling (CRM, marketing automation, analytics) and building dashboards that leaders trust.
• Exceptional storytelling —from technical value props to board‑level updates; crisp, numbers‑first communication.
• Experimenter’s mindset: you ship weekly , learn fast, and scale winners.
• Comfort working cross‑functionally with Science, Regulatory, and Ops.
• Willingness to travel as needed for key accounts, pilots, and industry events.

Location

This is an on‑site role at our Austin, TX headquarters (Austin Metropolitan Area).

Compensation

Competitive base + performance bonus + equity

Why join Nulixir

• Frontier impact: Bring patented platform tech (70+ patents ) to market and redefine functional ingredients.
• Direct line to outcomes: Your work shows up in revenue, logos, and category leadership.
• Career acceleration: Build the growth engine from high‑growth to scale.
• Collaborative builders: Work with CPG veterans, scientists, and operators who value action and clarity.

Our values (how we work)

• Sleeves Up — Own the outcome. Iterate fast. Drive impact.
• 100% Transparency — Clear, candid feedback at every level.
• Be Defiantly Great — We do what others think is impossible.
• Unconditional Empathy — Respect people; solve real customer problems.
• Be the Solution — Take ownership. Collaborate. Build together.

How to apply

Apply with your resume or LinkedIn profile. If available, include: campaign assets (emails, landing pages), dashboards, case studies, or playbooks you’ve built— we love seeing your craft.

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